The Customer Conundrum: 9 Crucial Steps for Winning Customers and Outsmarting Your Competition

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There is clearly a huge gulf that has been created in the arena of customer service. This gulf exists between what business owners espouse as their customer service philosophies and what customers are actually experiencing in their daily personal and business transactions. What’s worse is that this “gulf” appears to be widening, especially with the impact of global operations and sourcing.

free kindle book The Customer Conundrum: 9 Crucial Steps for Winning Customers and Outsmarting Your Competition
Format Kindle ebook
Published 16 Sep 2014
Pages 100
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Book Details

There is clearly a huge gulf that has been created in the arena of customer service. This gulf exists between what business owners espouse as their customer service philosophies and what customers are actually experiencing in their daily personal and business transactions. What’s worse is that this “gulf” appears to be widening, especially with the impact of global operations and sourcing.

In The Customer Conundrum, Gary Smith identifies the core issues relating to the customer service gulf, and then gives solid, practical advice on how you can create, maintain, and lead a true customer-centric organization.